Radio and television monitoring in IMM is an ideal solution when you carry out a wide-ranging image activities and participate in local events
Radio and television monitoring
Control the image of the company in media that reach the audiences of millions
We monitor over two hundred stations of national and regional reach
Quick monitoring and easily accessible data
We search for the information on radio and television under 24/7 system. Radio and television monitoring results are available within two hours since the broadcast time. You get access to the monitoring results in IMM Bulletin online and via the system of convenient alerts.
Until now, we have only had access to the Internet publications. We think that the biggest advantage of IMM consists in its capability of monitoring also press publications as well as radio and television broadcasts. This is a value added to use because, as we have found out, many of this kind of publications have had escaped our attention so far.
Anna Iżyńska, Open Cages European Organisation
You can analyse and browse the materials from broadcast items monitoring in the Bulletin or in the Analytical Module. If you order the monitoring of advertisements – you can compare the results in one place.
We value the Platform’s transparency of functioning thanks to which we get an unceasing and easy access to the materials of our interest.
Józefina Bartyzel, Krystyna Janda Foundation for Culture
Integration with all services provided by IMM
Integration with all services provided by IMM
You can analyse and browse the materials from broadcast items monitoring in the Bulletin or in the Analytical Module. If you order the monitoring of advertisements – you can compare the results in one place.
We value the Platform’s transparency of functioning thanks to which we get an unceasing and easy access to the materials of our interest.
Józefina Bartyzel, Krystyna Janda Foundation for Culture
Index of broadcast media reach
We describe the materials with additional information on the effectiveness of reach (reach), the advertising value equivalent (AVE), overtone of the material and many other indices that facilitate the reporting and the analysis of a communication.
We find generating reports in Excel highly useful because it gives us an opportunity to compare the effectiveness of our activities in specific months and selected timeframes based on AVE and reach indices.
Anna Iżyńska, Open Cages European Organisation
Monitoring of radio and television in IMM is the guarantee of the highest standards. Materials from the media are analysed by trained analysts and researchers.
Guarantee of top quality of the results
Guarantee of top quality of the results
Monitoring of radio and television in IMM is the guarantee of the highest standards. Materials from the media are analysed by trained analysts and researchers.