Institute of Media Monitoring

We grow as you grow

IMM is a team of specialists who know everything about media. Since the year 2000, we have effectively monitored, analysed and archived publications from all media. We monitor the Internet, social media, press, radio and television. We work for over 1000 clients from Poland and abroad.

We are FIBEP member

FIBEP

For over a decade, we have been a member of an elite international organisation FIBEP (Federation Internationale des Bureaux d’Extraits de Presse), which associates media monitoring companies from all over the world.

We have partnered for many years the Responsible Business Forum (FOB). Our CSR objective consists in a sustainable growth based on good relations with clients, partners, employees and stakeholders. We have pursued the objective through supporting non-profit actions, measuring clients and employees satisfaction, fostering good practices in media monitoring industry and enforcing a responsible personnel policy. IMM management comprises of women in over 50%.

We follow Corporate Social Responsibility rules

We follow Corporate Social Responsibility rules

We have partnered for many years the Responsible Business Forum (FOB). Our CSR objective consists in a sustainable growth based on good relations with clients, partners, employees and stakeholders. We have pursued the objective through supporting non-profit actions, measuring clients and employees satisfaction, fostering good practices in media monitoring industry and enforcing a responsible personnel policy. IMM management comprises of women in over 50%.

For us there are no impossible orders

We work for international corporations, small companies, institutions and public administration, NGOs, PR agencies, marketing agencies, artists and sports people. We constantly innovate our solutions thanks to which we are able to fulfil the expectations of our clients.

Experts

President of IMM

Paweł Sanowski

President of the Management Board of the Institute of Media Monitoring, a member company of the international organisation FIBEP (Federation Internationale des Bureaux d’Extraits de Presse). Member of the Management Board of MediaTrust Romania. President of PRoto.pl publishing house, the largest in Poland opinion-forming portal dedicated to public relations specialists. Mr Sanowski has graduated from Wrocław University of Technology Management and Marketing Faculty and the postgraduate studies at the College of Insurance and Banking in Warsaw. For over a decade, the IMM President has given lectures on media monitoring, among others at the University of Warsaw, Warsaw School of Economics and London School of Public Relations. Mr Sanowski is a member of the jury of the communication industry’s competitions, such as Golden Clips, Superbrands, Columns of the Year, Social Campaign of the Year, and the Best Tourist Product of the Polish Tourist Organisation. Paweł Sanowski is interested in modern methods of management and also media trends and tools for media analyses.

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pawel_sanowski
pawel_sanowski
President of IMM

Paweł Sanowski

President of the Management Board of the Institute of Media Monitoring, a member company of the international organisation FIBEP (Federation Internationale des Bureaux d’Extraits de Presse). Member of the Management Board of MediaTrust Romania. President of PRoto.pl publishing house, the largest in Poland opinion-forming portal dedicated to public relations specialists. Mr Sanowski has graduated from Wrocław University of Technology Management and Marketing Faculty and the postgraduate studies at the College of Insurance and Banking in Warsaw. For over a decade, the IMM President has given lectures on media monitoring, among others at the University of Warsaw, Warsaw School of Economics and London School of Public Relations. Mr Sanowski is a member of the jury of the communication industry’s competitions, such as Golden Clips, Superbrands, Columns of the Year, Social Campaign of the Year, and the Best Tourist Product of the Polish Tourist Organisation. Paweł Sanowski is interested in modern methods of management and also media trends and tools for media analyses.

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PR Specialist

Sylwia Hornowska

Public Relations Specialist with experience in new technologies, corporate communication and media relations. Since 2018, she has co-formulated communication strategies for many brands, among others Red Hat, VMware, Veeam, Trend Micro, Polycom, Zebra Technologies, WizzAir and Glaxo SmithKline. She teamed up with IMM in 2019. Holder of a degree in Polish literature with a flair for linguistics. Amateur of Polish Tatra Mountains, Spanish literature and dark wave music. Happy owner of two cats, Napoleon and Bonifacy, although she admits that “cats don’t have owners, they have slaves.

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Director of Sales Department

Małgorzata Dylakowska

On the sales market since 1992, including 19 years in media monitoring sector. Throughout this time, she has acquired many prestigious Clients for IMM , among others MetLife, PKN Orlen, Michelin Polska, Coca-Cola Poland Services and Kompania Piwowarska. She has been the Manager of the Sales Department for 15 years already. In everyday work, she negotiates terms of cooperation with key accounts and coordinates tendering procedures. Małgorzata is a passionate traveller, especially to Greek islands fifteen of which she has already toured and the number is growing every year.

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malgorzata_dylakowska
malgorzata_dylakowska
Director of Sales Department

Małgorzata Dylakowska

On the sales market since 1992, including 19 years in media monitoring sector. Throughout this time, she has acquired many prestigious Clients for IMM , among others MetLife, PKN Orlen, Michelin Polska, Coca-Cola Poland Services and Kompania Piwowarska. She has been the Manager of the Sales Department for 15 years already. In everyday work, she negotiates terms of cooperation with key accounts and coordinates tendering procedures. Małgorzata is a passionate traveller, especially to Greek islands fifteen of which she has already toured and the number is growing every year.

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michal_kinas
Customer Service Manager

Michał Kinas

On IMM’s board since 2010. A journalist by profession and philologist and theatre scholar by passion. A person of versatile interests – as proper for a humanist. At IMM, he manages Customer Service Department and personally works on enhancing the key accounts’ satisfaction. In private life, Michał is a fan of Polish fantasy novels and RPG games.

Kontakt
Expert in Cooperation with Key Accounts

Elżbieta Lepianka

Since 2007 continuously refining Customer service standards and optimizing IMM services for companies and institutions that cooperate with IMM. During that time, Elżbieta Lepianka has developed professional competences and was promoted from specialist to expert position. Clients express their satisfaction with professional customer service by feeding positive opinions in social media. In private life, Elżbieta is interested in movies, literature and also new technologies and media.

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elzbieta_lepianka
elzbieta_lepianka
Expert in Cooperation with Key Accounts

Elżbieta Lepianka

Since 2007 continuously refining Customer service standards and optimizing IMM services for companies and institutions that cooperate with IMM. During that time, Elżbieta Lepianka has developed professional competences and was promoted from specialist to expert position. Clients express their satisfaction with professional customer service by feeding positive opinions in social media. In private life, Elżbieta is interested in movies, literature and also new technologies and media.

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Manager of the Analyses Department

Natalia Hipsz

Expert in social research methodology with several years of experience in designing and coordinating the research and the analyses of quantitative and qualitative data. In 2014, Natalia Hipsz received an academic title of PhD in empirical methodology of social research (Social Studies Institute of the University of Warsaw). Speaker at conferences, author of scientific publications and university lecturer. At IMM, in charge of the work of the Analyses Department and a development of the analyses offer.

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Deputy Manager of the Analyses Department

Monika Bernadyszes

With IMM since 2004, holding the current position since 2008. In everyday work, Ms Bernadyszes coordinates the team’s work and also draws up qualitative and quantitative analyses. Monika’s interests encompass movies and astronomy.

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monika_bernadyszes
monika_bernadyszes
Deputy Manager of the Analyses Department

Monika Bernadyszes

With IMM since 2004, holding the current position since 2008. In everyday work, Ms Bernadyszes coordinates the team’s work and also draws up qualitative and quantitative analyses. Monika’s interests encompass movies and astronomy.

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